DVF for GapKids

I recently did a case study on Gap and one of my actionable points of recommendation to the company was to do more collaborations with designers. I used the comparable to the successful collaboration with GapKids and Stella McCartney in 2009. I am thrilled to see that they have joined forces with an iconic designer such as Diane Von Furstenberg for their children's department. I think this was exaclty what Gap needed. Gap unlike any other retailer doing collaborations with designers, even Macy's, is able to maintain quality while bringing the unique design perspective of their collaborate. I can't wait to get my hands on some of these pieces for my Gigi. I'm dying over the shoes and sunglasses!